In order to judge that it flowed directly to the site, I would like to create the following segments.
googleもしくはyahooからの自然検索もしくはオーガニック流入を判別したい場合
Latest session | Browse | Host of referrer (referrer) | Latest value |google,yahooContaining any of
and
All period | Browse | Browse page query key (utm_source) | Latest value |google,yahooNone of
No referrer
Latest session | View | Host of linked page (Referer) | Latest value |
In addition, the following cases are assumed as patterns that become no directive, but for items with parameters etc. added, it is possible to approximate the intended condition by excluding settings.
<Example of no referrer>
· From a browser bookmark (favorite)
· From the Browsing History
· When you enter the URL directly in the address bar of the browser
· From the link of software or application
From the link from the https page to the http page
· When security software is set not to transmit guidance source information
· When setting is made not to leave reference source information in browser setting
· From the link of mail (excluding web mail)
· From the link function in the Flash content (also Flash banner)
· Redirect by meta tag (meta refresh) etc.
· From advertisement to be delivered using ad delivery system
· From smartphone application
· From QR code (mainly mobile website)
流入経路一覧（参考）
| 流入経路種別 | 判定内容 |
|---|---|
| 直接 | inReferrerUrlが存在しない（ノーリファラ：上記参照）の場合 |
| referrerHostにgoogleが含まれる場合 | |
| referrerHostが存在し、かつutmMediumがemailの場合 | |
| t.co短縮URL | referrerHostにt.coが含まれる場合 |
| Yahoo | referrerHostにyahooが含まれる場合 |
| BING | referrerHostにbingが含まれる場合 |
| referrerHostにtwitterが含まれる場合 | |
| referrerHostにfacebookが含まれる場合 | |
| referrerHostにinstagramが含まれる場合 | |
| YAHOO_MAIL | referrerHostにmail.yahooが含まれる場合 |
| GOOGLE_SHOPPING | referrerHostにgoogleが含まれ、かつutmSourceがgoogleshoppingの場合 |
| referrerHostが存在し、かつutmMediumがemailの場合 | |
| DISPLAY | referrerHostが存在し、かつutmMediumがdisplay, cpm, bannerのいずれかの場合 |
| SOCIAL | referrerHostが存在し、かつutmMediumがsocial, social-network, social-media, social network, social mediaのいずれかの場合 |
| PAID | referrerHostが存在し、かつutmMediumがcpc, ppc, paidsearchのいずれかの場合 |
| AFFILIATE | referrerHostが存在し、かつutmMediumがaffiliateの場合 |
| OTHER | referrerHostが存在し、かつutmMediumがcpv, cpa, cpp, content-textのいずれかの場合 |
