We will guide you on measures to prevent people from leaving the site.

Definition of withdrawal

There is no definition of withdrawal in KARTE.
The visiting session track by KARTE is ended when it is inactive for 30 minutes (when no events are track ) and it is regarded as a new session = re-visit from the next activity (occurrence of some event) I will.

Since the event is not sent to KARTE at the end of the session, it is not possible to set up a segment triggered by session termination or set up a Scenario .

When taking measures to prevent withdrawal on the site, not after the user leaves,The moment that I'm about to leaveIt is necessary to capture.
Define what kind of moment is likely to depart from the trend of visitors of the site and set it in KARTE.

You can define based on user's behavior that can be track site, such as hover position of mouse cursor · scroll rate · page stay time. (KARTE can not track actions to be performed by the browser function, such as when the browser close button or tab is hidden.)

Deliver customer service at the timing that is about to be withdrawn

It is a delivery method of a pop-up that catches the moment that it is about to get out and stops.
As mentioned above, the moment that you are about to leave depends on the site. Please see below as an example.
All of the examples below make use of the action display setting.

▼ Change the display position / display timing of the action
Click here for details

When there is no action while browsing the same (specific) page for a long time

Use the setting of the number of seconds until the action is displayed (set in the edit screen of the customer action) to distribute the customer only to users who have passed a certain number of seconds since viewing the specific page specified in the delivery event setting You can do it.

For example, if you are staying for a long time on pages that do not have much content, you can think of the possibility of withdrawal as being highly likely, and you can do anti-departure measures to guide you to another page before leaving completely.

When scrolling down the same (specific) page

You can express an action on condition that you scroll the page by a certain ratio after landing on the specific page specified in the delivery event setting. Just like above, make settings in the edit screen of customer service action.

In the case of pages such as reading content, scrolling to the bottom = When you read, you can guide you to content that is likely to attract the next interest and prevent leaving by encouraging migration inside the site.

Distribute customer service by segmenting users with high withdrawal risk

If a user leaves, it is also possible to segment the users who meet the high possibility of withdrawal and deliver the customer service.
Please refer to the example below and segment the trends of users who are likely to leave at their site and set up customer service.

Target users who frequently visit the site but have a short stay

KARTE track length of stay during visit to the site.
For frequent visitors, the average duration of sessions is also calculated.
Always have a short stayBy segmenting users into distribution target users, it is possible to design a customer specialized for users with relatively high risk of withdrawal.

When setting up a segment, set the following conditions and specify an arbitrary number of seconds (a threshold that the staying time is short and it can be judged that leaving is fast).

Download the customer service scenario of the store and deliver the customer service

From the "customer service scenario" category of the store,WithdrawalorPrevention against departurePlease search and use the scenario with the keyword of.
We provide examples of measures to prevent withdrawal in various scenes along with customer service scenarios that you can download and use as it is.